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We work at the intersection of

regeneration & design. 


I'm Claire, the founder and executive director of Western Reign Creative. 

I appreciate you being here. I know your time is valuable so I'll get right to it.

After nearly two decades of traversing the United States and collaborating with skilled craftsmen, diligent farmers, and mission-driven businesses, I set roots back home in Idaho to build a life that could support my feral spirit and insatiable appetite for solving tough problems. In my work, I bring over twenty years of experience working with small craft brands, large organizations, artists, entrepreneurs, and land stewards to my client's projects. The diversity in my experience gives me a unique perspective as to how we grow brands that support "the whole" and are able to thrive in a world of growing complexity. I approach management and strategy through a holistic and collaborative lens. I use living systems principles to help evolve the health and impact of the creative professionals and organizations I work with. WRC begins with regeneration as the foundation of our work. 

Regenerative design is a framework for creating resilient organizations and equipping creative thinkers to solve big problems. It requires courage and co-creation and cultivation. It's why WRC exists.

I have two goals for WRC –

– Use every tool in my evolving toolbox to create clarity around your mission and message so you can connect with your people, build lasting relationships and scale your impact.


– Equip creatives with the knowledge and tools to create brands and content and art, products, relationships, and value networks that generate ecological and economic health.

Thank you again for taking the time to learn a little more about

Western Reign Creative.

We've all got a role to play in the evolution.

If any of this interests you, I would love to connect.


Learn more about how we work

and what we do.

creative strategy
digital marketing
regenerative brand development

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